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Salesforce AP-215 Exam Syllabus Topics:
| Section | Objectives |
|---|---|
| Data Visualization and Dashboards | - Dashboard Design
|
| Marketing Intelligence Platform Fundamentals | - Administration and Security
|
| Reports and Activation | - Data Export
|
| Data Harmonization and Data Model | - Data Classification
|
| Data Integration and Configuration | - Data Mapping
|
Salesforce Marketing Cloud Intelligence Accredited Professional Sample Questions:
Which two statements are correct regarding LiteConnect?
- A. Data coming from LiteConnect cannot be harmonized with the rest of the workspace data via the harmonization center at a later step.
- B. The dataset does not conform to the standard data model
- C. It does not require any identification of entities, keys or any other categorization.
- D. All of the dimensions mapped within a LiteConnect data stream are considered overarching entities.
Correct Answer: B,C 🗳️
Explanation: Only visible for DumpsTorrent members. You can sign-up / login (it's free).
What are unstable measurements?
- A. Measurements for which Aggregation Settings are set as 'Auto' and Granularity is set as 'None'.
- B. Measurements that are set with the LIFETIME aggregation function
- C. Measurements for which Aggregation Settings are set as 'Not Auto' and Granularity is set as 'None'.
- D. Measurements for which Aggregation Settings are set as 'Not Auto' and Granularity is set as 'Not Empty'.
Correct Answer: C 🗳️
Explanation: Only visible for DumpsTorrent members. You can sign-up / login (it's free).
An implementation engineer has been provided with 4 different source files: 03m 48s
1. Twitter Ads ~
2. Creative Classification
3. Placement Classification
4, Campaign Category Classification
The main source is Twitter Ads (which includes various fields and KPIs), and the rest are classification files that connect to Twitter Ads and enrich different fields within it.
The connections between the files are described as follows:
1st Party Creative Classification
File structure/headers:
Creative ID - links back to Creative Key (Twitter Ads)
1st Party Placement Classification by
File structure/headers:
- A.

- B.

- C.

- D.

Correct Answer: C 🗳️
Explanation: Only visible for DumpsTorrent members. You can sign-up / login (it's free).
After uploading a standard file into Marketing Cloud intelligence via total Connect, you noticed that the number of rows uploaded (to the specific data stream) is NOT equal to the number of rows present in the source file. What are two resource that may cause this gap?
- A. The source file does not contain the media Buy entity
- B. Main entity is not mapped
- C. The file does not contain any measurements (dimension only)
- D. All mapped Measurements for a given row have values equal to zero
Correct Answer: B,D 🗳️
Explanation: Only visible for DumpsTorrent members. You can sign-up / login (it's free).
An implementation engineer has been asked by a client for assistance with the following problem:
The below dataset was ingested:
However, when performing QA and querying a pivot table with Campaign Category and Clicks, the value for Type' is 4.
What could be the reason for this discrepancy?
- A. A mapping formula was populated, indicating not to bring Type! values.
- B. The aggregation function is set as AVG
- C. The measurement 'Clicks' is set as a percentage.
- D. The aggregation function is set as LIFETIME
Correct Answer: B 🗳️
Explanation: Only visible for DumpsTorrent members. You can sign-up / login (it's free).
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