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Google adwords-search Exam Syllabus Topics:

Google Search Advertising Advanced Exam Practice Test Sample Questions:

1. Which of the following categories are NOT targeted by the Placement tool?

A) Video placements
B) Feed placements
C) Game placements
D) Entertainment placements

2. There are several reasons why you should optimize your Google AdWords advertising. Which of the following is NOT one of the benefits you'll likely receive, by optimizing your keywords?

A) You'll reach a more diverse audience.
B) Your advertising costs will be lower.
C) Your advertising will become more effective.
D) Your quality score will be higher.

3. Bill and Sally are working together on a large Google AdWords campaign, though they are in two separate locations. Sally has exported her proposed changes to Bill in the Google AdWords Editor and Bill has imported the Account Snapshot through his Google AdWords Editor. When Bill examines the proposed changes Sally has made, how will he know which changes are proposed?

A) Proposed changes are in red.
B) Proposed changes are in blue.
C) Proposed changes are in purple.
D) He'll need to compare his version with Sally's version of the campaigns.

4. Nancy has created a campaign for her boutique. She has customized the ad and targeted her city and specific content. Nancy has noticed that her ad performs best on Tuesdays and Wednesdays, as people prepare for their weekend plans. Nancy would like to automatically adjust her bids for keywords on Tuesdays and Wednesdays. Is this possible?

A) Yes, Nancy can do this through Google AdWords' Ad scheduling.
B) No, Google AdWords can automatically change the bids, but only for seven-day increments .
C) Yes, Nancy can do this through Google AdWords' Demographic bidding.
D) No, Nancy will need to login into Google AdWords, and manually change her bids for these two days.

5. Which of the following is a type of report that tracks AdWords conversions with basic and custom conversion tracking feature?

A) Campaigns
B) Conversion reporting
C) Budget
D) Statistical reporting

Solutions: