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IBM Smarter Commerce Sales Mastery Test v1 Sample Questions:

1. Which of these provides visibility to the entire supply chain process so procurement, transportation, and warehousing personnel are all aware of order, shipment, and invoice status?

A) Collaboration Network.
B) Transportation Management.
C) Warehouse Management.
D) Supply Chain Visibility.

2. What are Smarter Commerce 'Service' offerings focused on?

A) Flawless service across all customer interactions to anticipate needs and maintain loyalty.
B) Integrating the supply chain in order to support the call center.
C) Driving the customer to the call center sales channel.
D) Up-sell potential via call center interaction.

3. While they each can be deployed to support other non-IBM platforms, what is the key synergy in a joint WebSphere Commerce and Coremetrics deployment?

A) Recognized best of breed web analytics and 1:1 marketing.
B) Support for social networks, affiliates, and content aggregators.
C) Rapid time to value, based on pre-integration and common marketing constructs.
D) Recognized best of breed customer interaction platform.

4. What are Smarter Commerce 'Sell' Offerings focused on?

A) Up-sell potential via outbound calling centers and automated dialers.
B) Optimize the customer experience, regardless of touchpoint, or mode of access.
C) Driving the customer to the preferred enterprise sales channel.
D) Integrating the supply chain in order to support the selling process.

5. The web marketing continuous optimization platform can drive which of the following capabilities?

A) Target through online advertisements based on interaction history.
B) All of the above.
C) Optimize paid search advertising.
D) Automate customer recommendations based on LIVE profile.

Solutions: