Salesforce MC-201 Q&A - in .pdf

  • MC-201 pdf
  • Exam Code: MC-201
  • Exam Name: Salesforce Certified Marketing Cloud Account Engagement Specialist
  • Updated: Aug 25, 2026
  • Q & A: 306 Questions and Answers
  • Convenient, easy to study.
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  • Exam Code: MC-201
  • Exam Name: Salesforce Certified Marketing Cloud Account Engagement Specialist
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  • Updated: Aug 25, 2026
  • Q & A: 306 Questions and Answers
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Salesforce MC-201 Q&A - Testing Engine

  • MC-201 Testing Engine
  • Exam Code: MC-201
  • Exam Name: Salesforce Certified Marketing Cloud Account Engagement Specialist
  • Updated: Aug 25, 2026
  • Q & A: 306 Questions and Answers
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Salesforce MC-201 Exam Syllabus Topics:

SectionWeightObjectives
Administration11%- Relationship between Account Engagement and Salesforce
- Field creation, editing and mapping
- Recycle Bin capabilities
Forms, Form Handlers and Landing Pages20%- Capabilities, use cases and metrics of landing pages
- Capabilities, use cases and metrics of forms
Engagement Studio17%- Updating engagement programs and assets
- Components of engagement programs
Lead Management24%- Lists: types, capabilities and creation
- Segmentation rules
- Scoring and grading: definition and management
- Automation rules: components and use cases
- Custom redirects: capabilities and use cases
- Completion actions
- Page actions
Email Marketing20%- Difference between Emails and Email Templates
- Email reporting metrics
- Email capabilities and use cases
Reporting and Analytics8%- Campaign and lifecycle reporting
- Conversion and engagement metrics
- Dashboard interpretation

Salesforce Certified Marketing Cloud Account Engagement Specialist Sample Questions:

1. What activities are completion actions available for?

A) Page actions
B) Emails
C) Automation rules
D) Files
E) Forms
F) Custom Redirects


2. A prospect with a Marketing Cloud Account Engagement score over 100 can view and opt out of a list on the Marketing Cloud Account Engagement Email Preference Center. The following month, the prospect's score falls below 100, so they are removed from the list and can no longer view that list on the Email Preference Center.
Which two characteristics must be true of that list?
Choose 2 answers

A) It is a Static List
B) It is a Dynamic List
C) It is a Public List
D) It is a CRM Visible List


3. A user wants to send an email to a prospect when a form is submitted and a specific field value is selected on that form.
What automation tool could they use to accomplish this?

A) A completion action on the form submission
B) An automation rule with a Match All match type
C) A dynamic list used to send list emails using the email template
D) An automation rule with a Match Any match type


4. Which two considerations must be made when creating a repeating automation rule?
Choose 2 answers

A) Setting a date for when prospects can no longer match the repeating automation rule
B) Setting the number of times a prospect can match the repeating automation rule
C) Setting how many days must pass before a prospect can match the repeating automation rule
D) Setting how many prospects are allowed to match the repeating automation rule


5. A form is created to automatically register prospects to a webinar upon submission.
Which automation tool should be used to accomplish this?

A) Adding a form completion action as criteria for a dynamic list to be used as a recipient list.
B) Creating an automation rule to register prospects based on the form submission.
C) Creating a segmentation rule to register prospects based on the form submission.
D) Adding a completion action to register prospects on the form.


Solutions:

Question # 1
Answer: A,B,D,E,F
Question # 2
Answer: A,D
Question # 3
Answer: B
Question # 4
Answer: B,C
Question # 5
Answer: B

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